Celebrating Radiance:
Unlocking the Power of Informed Skincare for Melanin-Rich Beauty
Dedicated to enlightening and empowering you, our mission is to guide you towards the optimal skincare choices tailored just for you. Your journey to radiant and healthy skin starts with informed decisions, and we're here to provide the knowledge and support you need to make the very best choices for your unique beauty and well-being.
Meet Chadette,
A skincare enthusiast with two decades of experience in the dynamic world of hair and beauty. Her passion for skincare and genuine connection with people drove her to create something extraordinary. After repeatedly hearing the frustrations of clients investing in skincare products that fell short of their promises, Chadette had enough of the industry's inflated claims and exorbitant prices without delivering tangible results.
Enter Always Young, a brand born out of a determination to challenge the status quo in skincare. Chadette's journey through the maze of misleading beauty marketing fueled her commitment to redefine the standards of skincare.
Always Young is more than a brand; it's a promise to bring authenticity, efficacy, and real results to your skincare routine.
Join us on this transformative journey as we rewrite the narrative and set new standards for radiant, youthful skin.
DID YOU KNOW?
DID YOU KNOW? DID YOU KNOW?
Melanin-rich skin and pigmentation affects people from all around the world. In the skincare industry, when we use the terms ‘ethnic skin’, ‘skin of colour’, and ‘multicultural skin’, we’re describing more than just African American skin.
We’re also talking about people from Caribbean, Hispanic, Asian, Middle Eastern, Native American European, and Multi-Racial backgrounds.
I’ve spent the last two years in skincare studies diving deep below the surface. I’ve poured over the properties of skincare ingredients. I get touchy-feely with them. I watch them do their thing. And I understand the effects they have on our skin and our physiology.
With my mixed heritage, (English/Barbados) I also have first-hand experience managing the specific challenges of looking after melanin-rich skin. From dehydration to those big old pores, it’s truly life-changing when you find skincare that just ‘gets it.’
My formulas are rich in minerals and vitamins to keep your skin hydrated and healthy while also enhancing your skin’s natural tone. The high-performance products are made from smart ingredients, and I source the antioxidant and minerals peptide from Australia. If they’re not available here, I search the globe to secure the same high-grade ingredients.
AND then – I’ll take you by the hand and show you how to use ‘em.
“Effective skincare - it’s not magic, it’s science”
- Cx
The Science
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